2022 Graduate - Marketing Analyst

The Opportunity

We are hiring a graduate Marketing Analyst to join our team in 2022! The Digital Media (DMe) Marketing Analytics team is responsible for supporting the DMe Marketing Team through analysis of marketing performance, as well as the measurement of, and research into, business and consumer trends which help inform marketing strategy. You will support the team to develop insights and perform analysis across a range of areas including Web Traffic and Conversion, Engagement and Retention, and a variety of marketing activities including paid media, organic search, email, testing and more. We’re looking for someone who can identify and interprets data, has strong technical skills and possesses a strategic mentality, is comfortable working in a fast-paced environment and can adapt to shifting conditions, priorities, and deadlines. You should be meticulous, detail-oriented, and an ambitious self-starter

This position reports to the Head of APAC Marketing Analytics (Consumer & Small Medium Business segment). The role will be a valued member and provide vital support to the DMe CSMB A.com Marketing Team. This permanent role begins with two 6-month experiences so you can gain experience across the business. Starting on the Engagement and Retention part of the business then moving onto Acquisition marketing analytics.

What you'll do:

• Assist in developing weekly analysis, insights, and recommendations to the marketing team
• Conduct ad hoc deep-dive analysis on marketing opportunities or problem areas
• Support team to develop quarterly forecasting of marketing performance
• Maintain marketing dashboards
• Observe and evaluate trends of marketing efforts and business results
• Provide data visualizations and reports to the marketing team and management
• Support in the development of weekly and quarterly reporting updates to internal partners
• Stay on the cutting edge of industry-standard methodologies, trends, and new technologies

What you need to succeed:

• Relevant academic studies in statistics, economics, computer science, mathematics or similar
• Work experience in a data analyst role, or a technology or ecommerce business
• Experience extracting and manipulating big data (Hadoop, advanced SQL, API access)
• Proficient with Data Analysis tools like Tableau, MS Excel, PowerBI and Adobe Analytics
• Analytical skills, including the ability to conduct research, analyse data and develop hypotheses
• Time management and project management skills.
• Ability to work collaboratively with team members and internal partners
• Strong communication skills (verbal and written)